Seguros SURA, a subsidiary of Suramericana, is the most innovative insurer in Colombia according to the most recent ANDI ranking

The Company was recognized for its contribution to research and science, climbing to seventh place in the overall ranking.

This past Tuesday, the National Association of Colombian Business Persons (ANDI in Spanish) revealed the results of its Business Innovation Ranking 2024, in which Seguros SURA Colombia was recognized as the most innovative insurer while climbing nine positions in the overall ranking, placing it in seventh place.

This ranking has been drawn up by ANDI and Dinero Magazine since 2017 and its objective is to highlight and give greater prominence to the 30 most outstanding companies for their innovation capacity in Colombia. In this year´s ranking, Suramericana's subsidiary presented the Omics Science Center as the most relevant innovation of the year this with a firm commitment to the future of health care both in Colombia and the rest of Latin America.

Having been inaugurated in 2023, the Omics Science Center is aimed at transforming the way we understand, prevent and treat genetically-based diseases, which affect millions of people throughout our region. What it proposes to do is to analyze the DNA and genomic data of the population, this in order to prevent disease and find new ways for managing health care.

This Center, a one-of-its-kind here at home, was created as a business unit in the field of clinical genomics and data analytics. It integrates genomic information with clinical laboratory data, diagnostic imaging and lifestyle data this in order to develop a comprehensive understanding of the health of Latin American individuals and populations.

"This is a commitment we uphold through Seguros SURA for understanding people's health and influencing their wellbeing. We began with genetic testing but our goal is to build up the concept of personalized medicine through genetics as well as to understand all the areas of application that omics sciences can have." Stated Juan David Escobar Franco, Chief Executive Officer of Seguros SURA Colombia.

Furthermore, for this year´s ranking, ANDI defined several archetypes for grouping companies based on the strategies employed and the features incorporated in the way they develop innovation. In the Inventors category, Seguros SURA earned sixth place. This category is defined by ANDI as one in which the business community ventures to explore the limits of science and technology, leading the way to new discoveries that redefine entire industries. "This is a tribute to the brilliant minds who use their PhDs not just as  degrees, but as tools for carving out a better future."

"These results reaffirm that SURA, an expert player in insurance as well as trend and risk management, recognizes  innovation as a premise for discovering possibilities and opportunities that not only lead to their transformation, but also for assisting and creating greater value for our clients and society at large," concluded Mr. Escobar.